Christie's, the 256-year-old auction house, has partnered with luxury fashion brand Gucci to release a collection of 21 non-fungible tokens (NFTs) titled "Future Frequencies: Explorations in Generative Art and Fashion".

The NFTs were created by AI and generative artists and are inspired by Gucci textiles, color palettes, and the brand's iconic Bamboo 1947 collection. The auction will take place on Christie's 3.0 digital art platform from July 18 to July 25.

The collaboration aims to showcase the intersection of art, fashion, and technology and inspire both artists and the fashion industry to tap into Web3 technologies.