As Senior Vice President of Business Development for Roblox, Scott Rubin drives brand awareness and adoption by securing premium distribution in both physical and digital channels. He leads new business development activities for the company through key global licensing (e.g. toys, books, apparel, etc.) and platform (e.g. Apple, Google, Amazon, Windows 10, Xbox, etc.) partnership opportunities.Scott brings over 15 years of experience working in the digital entertainment, video game, and mobile industries, as well as over 20 years of experience in the internet and technology sectors. Prior to joining Roblox, he held various executive roles at Livescribe, Huawei, Namco Bandai, and SEGA. He spent much of his career at Namco Bandai, the largest entertainment company in Japan, building its North American mobile and digital games division. Scott also has a strong international business background. He lived and worked in Japan earlier in his career, and he is proficient in the Japanese language. Scott graduated from Pennsylvania State University and Kansai Gaidai University.